Brad Keselowski, a prominent NASCAR Cup Series driver and successful team owner, openly criticized Fox’s NASCAR coverage while applauding Amazon’s post-race show for its quality and fan appeal following the recent event at Pocono Raceway. As an influential member of NASCAR’s Owner Advisory Council, Keselowski spoke out on Sunday about the differences in race coverage and how he manages his dual roles as driver and owner.
Keselowski Shares Insight on Balancing Owner and Driver Roles
Keselowski, part of the three-person Owner Advisory Council alongside Justin Marks of Trackhouse Racing and Heather Gibbs of Joe Gibbs Racing, plays a key role in shaping NASCAR’s future over the next three to five years. After a challenging race at Pocono Raceway, where Keselowski finished ninth despite a costly penalty, he took part in Amazon Prime’s post-race show and reflected on his hectic schedule.
“You just try to use every minute, every hour and make it count,”
Keselowski said.
“And some days better than others. I don’t always get to rewatch the races like I’d like to. I do get to rewatch Amazon. That’s way easier for me to find at home.”
Criticism of Fox’s Post-Race Coverage and Praise for Amazon’s Broadcast
Keselowski’s comments highlighted fan frustrations with Fox’s NASCAR coverage, which has often been brief and lacking in depth during the first 12 races of the season. In contrast, Keselowski openly expressed appreciation for Amazon’s thorough post-race programming.
“I love that you guys have a post-race show because when I wanna know what happened in the race, I can watch the Amazon post show. I don’t have to re-watch the whole race. So thank you for that. Everybody at Amazon,”
he said. This endorsement reinforces the growing favor among viewers for Amazon’s streaming coverage compared to traditional broadcasters.
Keselowski Applauds Amazon’s Year-Round Commitment
Keselowski didn’t stop with compliments; he also expressed regret that Amazon’s NASCAR broadcast season was ending. At the close of his interview, he emphasized the impressive job done by the streaming service.
“I hate that this is your last race of the year,”
Keselowski said.
“You guys have blown the cover off the ball. I really believe that. You know, at the start of the year, I had some fans say, ‘What’s the deal with Amazon?’ I said, ‘Just wait. This is gonna be awesome.’ And you guys have not disappointed. Thank you very much.”
Owners’ Influence on NASCAR’s Future Direction
Through his role on the Owner Advisory Council, Keselowski, alongside Justin Marks and Heather Gibbs, contributes to strategic discussions aimed at evolving NASCAR’s structure and fan engagement. The council’s insights will help guide NASCAR as it prepares for significant changes in the coming years, ensuring the sport remains competitive and captivating for its audience.
This input from a seasoned driver and owner like Keselowski provides NASCAR with a valuable perspective, balancing experience behind the wheel and business acumen. His candid views on broadcast media reinforce the importance of high-quality race coverage in maintaining and growing the sport’s fan base.
