The first two episodes of the highly anticipated Dale Earnhardt docuseries premiered today on Amazon Prime Video, offering an in-depth look at the legendary career of ‘The Intimidator’ and the complex relationships within the Earnhardt family. With the series releasing as NASCAR prepares for its streaming debut, drivers including Christopher Bell shared their favorite Dale Earnhardt moments.
NASCAR’s PR team recently interviewed several Cup Series drivers, including Christopher Bell, Austin Dillon, and Ricky Stenhouse Jr., asking them to reflect on memorable Dale Earnhardt Sr. moments. For Bell, who drives the No. 20 car for Joe Gibbs Racing, the standout wasn’t a specific race but rather a memorable quote from Earnhardt.
Bell recalled,
“What was the quote? ‘I didn’t mean to turn him, I just wanted to rattle his cage…something like that.”
This quote captures the fierce competitiveness Earnhardt was known for on the track.
For Austin Dillon, the most memorable moment was Dale Earnhardt Sr.’s 1998 Daytona 500 victory, which marked Earnhardt’s first and only win in that prestigious race after 19 attempts. Dillon, who currently drives the No. 3 car once driven by Earnhardt, also has a Daytona 500 victory to his name from 2018. Reflecting on Earnhardt’s breakthrough win, Dillon said,
“Got to be the 1998 Daytona 500,” said Dillon. “Getting to go to victory lane as a kid and seeing all the happy faces in victory Lane.”
Ricky Stenhouse Jr. pointed to a particularly iconic moment off a race at Bristol Motor Speedway in 1995, when Earnhardt spun rival Terry Labonte. Stenhouse explained its significance, saying,
“It’s iconic (of) him spinning Labonte at Bristol. Man, I don’t know, I did a whole senior project on Dale Earnhardt.”
The four-part series on Amazon Prime Video continues to draw attention as NASCAR prepares for several significant changes in its broadcast approach. The final two episodes are scheduled to air on May 29, just days after NASCAR hosts the 66th running of the Coca-Cola 600 at Charlotte Motor Speedway. This event will be one of five NASCAR Cup Series races streamed by Amazon Prime Video in 2025.
NASCAR Hall of Famer Dale Earnhardt Jr. Highlights Challenges Ahead of Amazon Prime Broadcast Debut
After six years with NBC, Dale Earnhardt Jr. will join Amazon Prime Video’s broadcast team for its 2025 NASCAR Cup Series coverage, alongside Carl Edwards, Adam Alexander, Steve Letarte, and Danielle Trotta. Reporters Trevor Bayne, Kim Coon, and Marty Snider will handle pit reporting duties. The Coca-Cola 600, the season’s longest race, is scheduled for Sunday, May 25, marking Dale Jr.’s first live broadcast with Amazon.
Reflecting on his preparation for the new role, Earnhardt Jr. shared,
“We had a little practice rehearsal over (the May 11, Kansas) race using the FOX program and my bosses were texting me when we got done, ‘What did you think?’ ” the NASCAR Hall of Famer said. “I said, ‘I’ve got one problem. We only get to do this five weeks.’ I had a lot of fun and it’s going to be here and gone in a snap of a finger. I am all about doing 600 miles.”
The Coca-Cola 600 will be broadcast live starting at 6 p.m. ET, with radio updates available on the Performance Racing Network and SiriusXM NASCAR Radio. Christopher Bell enters as the defending champion of this prestigious event.
This new Amazon Prime docuseries coupled with the live event streaming signifies a major shift in NASCAR’s relationship with media and fans, blending historical insight with cutting-edge broadcast innovation. As the series gains momentum and broadcast debut approaches, fans and drivers alike reflect on Earnhardt’s enduring legacy within the sport.
