Lucio Cecchinello, owner of LCR Honda, has revealed significant changes coming to MotoGP as Honda prepares to face a shifting competitive environment. Speaking after the Thailand Grand Prix, Cecchinello discussed Honda’s strategies and the evolving rivalry among manufacturers, emphasizing how these developments will shape the sport’s future.
He noted the impact of new technical regulations, saying,
“With the new technical regulations, many things are bound to change,”
signaling a period of intense competition. Cecchinello expects Ducati to stay competitive but advised close attention to how Honda, Aprilia, KTM, and Yamaha adapt as the battle for MotoGP supremacy intensifies.
Collaborations Aiming to Elevate MotoGP’s Global Appeal
More than just a team owner, Cecchinello highlighted the partnership between Liberty Media and Dorna, which is redefining the MotoGP experience. He stated,
“Dorna, or more precisely, the new MotoGP Sports Entertainment Group, is dedicated to elevating the championship,”
forecasting major developments that will blend racing excitement with enhanced entertainment.
Discussing the broader circuit atmosphere, he remarked on improvements to hospitality and guest environments, clarifying,
“The MotoGP group is pushing to establish MotoGP as the premier class, with enhanced hospitality areas and an overall high-quality environment for our guests.”
However, he stressed that MotoGP will avoid mimicking Formula 1’s style, noting,
“We’re not aiming to morph into Formula 1, where everyone is clad in designer outfits. However, we must elevate our game to attract the most prestigious sponsors.”
Stability in Moto2 and Moto3 Categories Amid Buzz of Change
Despite rumors of possible disruptions in the Moto2 and Moto3 classes, Cecchinello confirmed stability for these categories.
“While there are many whispers about potential upheavals in the lower categories, I can confirm that no significant alterations are on the horizon,”
he assured. The racing calendar will remain consistent, maintaining events across 22 countries, preserving the structure fans have come to expect.
He also explained that growth within MotoGP benefits the entire racing ecosystem:

“If MotoGP flourishes, so will Moto2 and Moto3. There’s no doubt we will see new sponsors stepping into the fold, broadening the base from the typical automotive sponsors to international conglomerates.”
Focus on New Talent and Honda’s Championship Ambitions
Highlighting LCR Honda’s future prospects, Cecchinello spoke about rising star Diogo Moreira. The young rider holds a two-year contract with HRC, with a third year option. Cecchinello explained,
“He has a two-year contract with HRC, with an option for a third season,”
and added,
“HRC has assigned him to my team for 2026, and while we aim to continue with him into 2027, the final call rests with HRC.”
The close coordination between LCR Honda and HRC reflects Honda’s broader goal of regaining dominance in the sport.
“The primary goal for Honda is to become the strongest manufacturer once again,”
Cecchinello affirmed, promising equitable support across all four riders whenever possible. Regarding rider development, he stated,
“Honda is committed to supporting our second rider while maintaining control over their development.”
Implications for the MotoGP World and Fan Engagement
Honda’s ambitious plans, combined with strategic partnerships and investment in talent, set a dynamic stage for upcoming seasons. Fans can expect a fiercely competitive environment marked by evolving technical rules and greater entertainment value. Cecchinello’s insights underscore a resilient and hopeful outlook for Honda and MotoGP, as the sport moves toward a future rich with potential and excitement on race days.
