Derek White and MBM Motorsports have secured Elite Rewards as the main sponsor for the No. 69 Ford F-150 during the inaugural OnlyBulls Green Flag 150, marking the first NASCAR Craftsman Truck Series street race held on the Streets of St. Petersburg. This partnership arrives ahead of the race scheduled for February 28, highlighting a significant moment in Derek White NASCAR sponsorship developments.
About Elite Rewards and Its Vision
Established in 2015, Elite Rewards specializes in creating tailored incentive marketing programs, including customer incentives and internal recognition initiatives that are designed to foster loyalty and drive performance. The company is led by managing partners with more than three decades of industry experience.
“Elite’s partnership with NASCAR is a natural fit for who we are as a company. We’re driven by a relentless push forward and shaped by a culture of bold innovation, the same qualities that define this sport at its core,”
said Tom Coffeen, CEO of Elite Rewards.
“NASCAR has always embodied speed, precision, and the pursuit of excellence, and we’re proud to stand alongside an organization that shares our commitment to pushing boundaries and elevating the fan experience. Together, we’re accelerating into a future filled with possibility.”
Derek White’s Strong Momentum and Race Prospects
Derek White, a 55-year-old First Nation Mohawk from Kahnawake, Quebec, gained attention last season with a Top 20 finish at Watkins Glen International. Entering the St. Petersburg event, White aims to leverage his experience, especially as the Craftsman Truck Series faces what is expected to be a highly unpredictable street race.
“I’m thrilled that Elite Rewards has come on board for the St. Petersburg race on Saturday, as we will be giving the fans a really good show this week,”
said White, who is preparing for his tenth start in the NASCAR Craftsman Truck Series.
I really appreciate everything that Elite Rewards has given us to get to the race this weekend with the best opportunity for success.”
Event Schedule and Broadcast Details
Practice and qualifying sessions for the Craftsman Trucks will take place at 4 p.m. ET on Friday, February 27, at the Grand Prix of St. Petersburg. The OnlyBulls Green Flag 150 race will start just after noon ET on Saturday, February 28, with live coverage available on FOX and FOX Sports 2.
Significance of the Sponsorship and Race Ahead
Elite Rewards’ commitment to MBM Motorsports and Derek White illustrates the company’s dedication to innovation and high performance, mirroring NASCAR’s core values. For Derek White, this support provides vital resources for a strong showing in a landmark race on a new street circuit. The race weekend promises to be a milestone for the NASCAR Craftsman Truck Series, with teams and drivers navigating fresh challenges on the streets of St. Petersburg that may shape the season ahead.
