Cadillac has not dismissed the possibility of signing a high-profile driver to lead its Formula 1 programme for the 2026 season as the brand finalizes its official line-up. General Motors is focusing on drivers with recent F1 experience, with Sergio Perez and Valtteri Bottas currently among the frontrunners linked to the new Cadillac team.
Team Principal Comments on Interest in Max Verstappen and Lando Norris
When asked about targeting marquee names like Max Verstappen or Lando Norris to join Cadillac’s F1 effort, team principal Graeme Lowdon acknowledged the openness to exploring all options. He explained,
“It’s my job to explore every single avenue, no matter what it is,”
—Graeme Lowdon, Team Principal
He added that although such discussions rarely lead to results, it is important to keep conversations open whenever they arise. Lowdon also highlighted the current focus on car development over actively pursuing drivers:
“We have got a bit on just building the cars and stuff. I don’t spend my time chasing Formula 1 drivers all the time.”
—Graeme Lowdon, Team Principal
Driver Situations Could Influence Cadillac’s Future Signings
Max Verstappen’s position remains uncertain following the unexpected departure of Red Bull’s team principal Christian Horner, sparking speculation about his long-term plans in Formula 1. Meanwhile, Lando Norris is expected to stay with his current team despite being outperformed by his teammate Oscar Piastri in the current title race. A major signing like Norris might be more feasible for Cadillac once the team establishes itself as a serious competitor within the sport.
Implications for Cadillac’s Emerging Formula 1 Team
Cadillac’s cautious approach to driver recruitment reflects its broader strategy to build a competitive presence steadily, focusing primarily on car performance and infrastructure before securing top-tier talent. The pursuit of experienced drivers such as Sergio Perez and Valtteri Bottas signals the brand’s intention to integrate proven expertise, while remaining open to discussions with star drivers like Norris and Verstappen could shape Cadillac’s future in F1.
Our Reader’s Queries
Q. Is Lando Norris a billionaire?
A. Lando Norris, a British driver, began racing in Formula 1 with the McLaren team in 2019. He has earned $30 million (£22.6 million).
Q. How rich is Lando Norris?
A. Lando Norris, at 25 years old, was the third highest-paid driver in the 2024 season. He earned $35 million (£26.3m) from racing before taxes and agent fees.
